Choosing a domain name is similar to choosing a company name — it requires a lot of thought and consideration. Your domain name is your identity on the web; you want to make sure you choose a name that not only fits your business, but is also easy to find and promote.
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Follow these steps to help you pick the perfect domain name.
1. Make it easy to type
Finding a domain name that’s easy to type
is critical to online success. If you use slang (u instead of you) or
words with multiple spellings (express vs. xpress), it might be harder
for customers to find your site.
2. Keep it short
If your domain name is long and complex, you risk customers mistyping or misspelling it. Short and simple is the way to go.
3. Use keywords
Try using keywords that describe your
business and the services you offer. For example, if you’re a glass
replacement business, you may want to register GlassRepair.com or
GlassReplacement.com.
Include the keywords that people enter when searching for your products or services.
It helps improve your rank on search engines (which increases traffic) and just makes more sense to your customers.
4. Target your area
If your business is local, consider
including your city or state in your domain name to make it easy for
local customers to find and remember. Example: PhoenixGlassRepair.com.
5. Avoid numbers and hyphens
Numbers and hyphens are often
misunderstood — people who hear your website address don’t know if
you’re using a numeral (5) or it’s spelled out (five) or they misplace
or forget the dash. If you need these in your domain, register the
different variations to be safe.
6. Be memorable
There are millions of registered domain
names, so having a domain that’s catchy and memorable is essential. Once
you’ve come up with a name, share it with close friends to make sure it
sounds appealing and makes sense to others.
Quick solution: Got a great idea for a domain? Register your name today and put a website out there before someone else beats you to it.
7. Research it
Make sure the name you’ve selected isn’t
trademarked, copyrighted or being used by another company. It could
result in a huge legal mess that could cost you a fortune, as well as
your domain!
8. Use an appropriate domain name extension
Extensions are suffixes, such as .com or
.net, at the end of web addresses. These can have specific uses, so make
sure to choose one that works for your business. The .com domain
extension is far and away the most popular, but it can be tough to get a
short and memorable .com domain name because it’s been around for so
long.
If you have any problem on this topi or want to suggest something please comment below.
If you have any problem on this topi or want to suggest something please comment below.
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